Cupcake logo: IP Australia e-learning

A cupcake logo was needed for a TMET (Trademark Examination Training) module for IP Australia.

I was asked to create an illustration of a cupcake in the form of a dapper character with a moustache, monocle and bowler hat. I had been travelling in Japan and took inspiration from the ‘kawaii’ (‘cute’) style of characters used to market food and other items.